Certified Mentor & International Faculty Lecturer. My teaching philosophy focuses on developing critical thinkers and ethical professionals through a student-centred, practice-led approach that combines theory with real-world application. I believe a good teacher learns daily.

I create inclusive, engaging environments that support diverse backgrounds and promote active participation and critical enquiry, designing accessible, rigorous activities and assessments. My industry experience in marketing, PR, and social enterprise informs my teaching, using case studies, projects, simulations, and reflections to connect concepts with practical decision-making and improve employability.

Fortune 101, an entrepreneurial course for arts students, integrated market research, social enterprise models, and pitching, reinforcing applied learning. I see curriculum development as a reflective process that aligns syllabi with outcomes and standards, using scaffolded assessments like projects, presentations, and group work.

My teaching is research-informed, engaging students with literature, policy, and research methods, and I am preparing for doctoral study to strengthen this. Mentorship involves coaching, feedback, and pastoral support to build confidence and progress.

 With over 25 years of experience in marketing, PR, and social enterprise, I am eager to contribute to your team. I have held full-time and adjunct roles, most recently at Al Akhawayn University in Morocco, teaching modules such as Digital Marketing, International PR, and Critical Thinking.

 I aim to foster inclusive, practice-based, research-driven education that supports academic success and ethical development, contributing to a university community focused on excellence, student experience, and social impact. I am excited to apply for the Lecturer position in Digital Media, International Marketing, PR, and Social Entrepreneurship at your institution.